Robert Porsche began his thermoforming industry career working in sales for Profile Plastics in 1975. In 1987, he purchased General Plastics, Inc., where he remains president and owner. At the time, General Plastics had six full-time employees housed in an 11,000 square-foot facility. Under Mr. Porsche’s leadership, General Plastics now has over 75 full-time employees and recently expanded its facilities to a 93,000 square-foot building. Their modern facility contains a complete collection of the newest single station, rotary and twin sheeting formers with pressure forming capabilities, as well as two 3 axis and six 5 axis CNC routers and four of the most advanced fully robotic trimming machines.

Located in Milwaukee, WI, General Plastics is an ISO 9001 and ISO 14001 certified, full service custom plastic thermoformer. General Plastics also houses some of the largest forming equipment in the industry, allowing the company to address a diverse range of product demands. The company provides solutions for point of purchase and OEMs in bus, rail, truck, marine, office, lavatory, medical, health and wellness, gaming, arcade, food and beverage, construction, and machine guarding applications.

In February 2017, General Plastics was presented with the Wisconsin Manufacturer of the Year Award in the small business category, an honor that it also received in 2014. General Plastics was also named as a finalist for the 2016 Plastics News Processor of the Year Award. The company has received numerous awards for its contributions to the SPE Thermoforming Division’s Annual Parts Competition over the years as well.

An active member of SPE, Mr. Porsche has served in many leadership roles as a Thermoforming Division Board Member where he chaired the Finance, Machinery, and Processing Committees in addition to two SPE Thermoforming Conferences®. Mr. Porsche is a prior Division Outstanding Achievement Award Winner, and has served as a heavy gauge technical session presenter and moderator. He is also active in a variety of local Milwaukee-area business and civic nonprofit organizations.

Mr. Porsche graduated from Southern Illinois University with a B.S. in marketing and management.